Archive for the 'business' Category
when deciding how to use social media networks for spreading brand awareness, like good website design, marketing by social media really needs to identify their end user and consider potential campaigns to them carefully.
Why this site?
To examine an example of the multi-channel Twitter strategy.
As a country wide federal agency, the Environmental Protection Agency (EPA) has split their twittering into:
General news feeds
Specialized interest news feeds (like RSS)
Localized Twitter discussion groups.
As confirmed by the Web Communication lead, their overall Twitter mission includes Education, Outreach, Promote Awareness and personalizing their business. [...]
Why this site?
The UK Prime Minister’s group are heavy into their social media use and Twitter is but a part of their total strategy. Not every event, news or discussion they are having is reflected in this channel. Unlike many other government agencies (whom I will get to eventually) they are selecting bits of content [...]
Introduction
As a former government contractor and public servant, I am interesting in exploring how government agencies are using Twitter. My quick profiles come from a variety of countries and levels of government looking for patterns. Social media tools offer government the opportunity to bypass traditional media filters and reveal themselves as more than a closed [...]
Working in hard times: Consider service groups or starting your own business. SBA advice & business card links.
short list of Twitter use books
how shall you group or manage your twitter posts?
Some government use of Twitter
(Original Posting 11/23/08) Wonder how the housing market folded? Friends of Ira Glass explain how the financial crisis happened in his audio file, Giant Pool of Money at This American Life http://tinyurl.com/5fl6z7. I caught this audible podcast episode early last summer as I faithfully downloaded my subscription at iTunes. It was worth revisiting again last [...]
(Original Posting 11/06/08) Exchanging illuminating videos with friends has its benefits. New find of Brasscheck TV and a slightly older vid explaining “How the Markets Really Work (from 2007)“. Interview style, this is an even more simplified explanation than This American Life below. (However, please note there are some racial inferences that would not be [...]
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